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When you’re assessing a media intelligence dataset, you need clarity, structure, and proof, not a sales pitch.
This page provides a complete overview of how eMM’s broadcast data works, from global coverage and latency to technical workflows, sample data formats, analytics outputs and integration pathways.
eMedia Monitor provides a real-time global broadcast data engine trusted by in-house communications teams, agencies, media data analysts, media monitoring providers and enterprise organizations.
We provide:
Define precise search profiles and receive real-time clips within seconds, allowing you to review and analyse transcripts, edit or export recordings, generate dashboards, and send structured metadata directly into your analytics tools. We go beyond Boolena: eMM’s AI-powered search automates the complex query-building, enabling professionals to find insights faster and more intuitively using natural language. No more wrestling with traditional Boolean strings.
Our simple workflow allows you to:
eMM data combines time-coded audio/video clips, transcripts, and structured metadata with AI-enriched signals such as detected entities, sentiment, keywords, and classification outputs. Everything is available through the platform, export tools, and our API.
Structured media intelligence data includes:
Gathered data can be accessed via:
Here’s a detailed overview:
| Column | Explanation | Super Profile | Regular Profile |
|---|---|---|---|
| No | A sequential index showing the order of clips in the exported file. | Yes | Yes |
| Notification ID | A unique system-generated identifier assigned to each detected clip. | Yes | No |
| Profile Group | A high-level organizational folder that contains one or more Profiles. | Yes | Yes |
| Profile Group ID | A system-generated numeric identifier that corresponds to the Profile Group under which a profile is organized. | Yes | Yes |
| Profile Title | The name of the Profile whose results appear in the export. A Profile defines the specific keywords or topics being monitored. | Yes | Yes |
| Profile ID | A system-generated numeric identifier that corresponds to the specific Profile within a Profile Group. | Yes | Yes |
| Query ID | A system identifier for each query Note: This appears only in Standard Profile exports. | No | Yes |
| Date/Time | The timestamp the system detected and logged the clip | Yes | Yes |
| Channel ID | A numeric identifier representing the channel from which the clip originated. | Yes | Yes |
| Channel | The name of the media source where the clip appeared (e.g., the specific station, program feed, or publication name). | Yes | Yes |
| Type | The media type of the source (e.g., broadcast TV, radio, digital, etc.). | Yes | Yes |
| Country | The country where the content was broadcast. | Yes | Yes |
| Country Code | The standardized country abbreviation. | Yes | Yes |
| Language | The language of the broadcast expressed as a language code. | Yes | Yes |
| AVE | Advertising Value Equivalency: An estimated advertising value attributed to the clip by the content provider. May appear blank if not enabled for the user. |
Yes | Yes |
| Audience (Reach) | An estimate of the broadcast’s audience size during the time of airing. May appear blank if not enabled for the user. |
Yes | Yes |
| Duplicate Type | Indicates whether the clip is classified as repeated content based on the system’s duplicate-detection rules.
Appears only in Standard Profile exports. Duplicate types include: clip duplicate (repeated clip on the same channel within a short time window), channel duplicate (a repeated clip later on the same channel), network duplicate (a repeated clip on another channel in the same network or another station under the same broadcaster), global duplicate (a repeated clip on a completely different channel, not necessarily part of the same network). |
No | Yes |
| Sentiment | An automated sentiment rating (positive, neutral, negative) based on the clip’s content.
Available only in Super Profiles with Auto-Summary enabled. |
Yes | Yes |
| Link | A direct URL link to access the clip or content. | No | Yes |
| Is Mention | A system flag indicating a detected keyword instance within a clip. | Yes | No |
| Mention ID | A system identifier linking the detection to a specific keyword mention inside the clip. | Yes | No |
| A | An internal processing field used by the system for indexing or classification. | Yes | No |
| Clip Start Timestamp | The precise point in the broadcast where the relevant clip begins. | Yes | No |
| Hit Timestamp | The exact moment within the broadcast when the keyword or topic appears. | Yes | No |
| Headline | An automatically generated short summary highlighting the main point of the clip. Available only in Super Profiles
with Auto-Summary enabled. |
Yes | No |
| Summary | An automatically generated longer summary describing the content in more detail. Available only in Super Profiles with
Auto-Summary enabled. |
Yes | No |
The platform provides automated topic and entity detection, sentiment and trend analysis, volume and reach metrics, and customizable dashboards that transform broadcast data into actionable insights.
The platform analytics include:
Users can Monitor key topics, receive instant alerts, and review broadcast clips with ease. Identify critical moments, build custom dashboards, and export high-quality data or integrate outputs directly via our API.
Available Features:
eMM captures broadcast data from a global network of user-generated content, TV, radio, and online channels and transforms each source into structured, searchable intelligence.
The list of sources our platform can cover:
Access clips, transcripts, metadata and analytics through the platform, export tools and API, enabling flexible workflows.
Type of workflow you can showcase inside a notebook:
Data can be exported in structured formats for seamless integration into analytics environments.
A wide range of supporting analyst-driven scenarios:
Practical examples:
eMM provides a comprehensive support ecosystem, including a detailed user guide, a searchable Knowledge Base and Support Wizard for immediate answers. For advanced workflows, we offer technical documentation alongside optional live or remote training sessions tailored to your team’s needs.
The platform includes built-in tools, documentation and support resources that help you configure searches, manage data and get the most value out of the analytics workflow.
Key technical assurances:
Experience the power of eMM firsthand. Choose between a Free 3-Day Trial, accessible instantly via a Google login, or opt for a Custom Full Trial, following a personal demo. During a full trial, we collaborate with you to configure the platform specifically for your target markets and objectives.. Click here to schedule a demo right away!
Access to our API can be used to automate searches, retrieve clips and metadata and integrate the platform’s broadcast intelligence directly into your internal systems and applications
Standard offering:
Premium Add-Ons:
Clients consistently achieve measurable communication and market insights through real-world use of the platform.
A list of deliverables you can expect:
Global brands using the eMM data include:
eMM eliminates hours of manual effort through automation, ensuring our platform fits seamlessly into your existing analytical processes. You can tailor outputs, dashboards, alerts and data formats to match your team’s workflow.
Our automated approach saves you hours thank to:
Teams often save hours each week simply through automated alerts, transcripts, and dashboarding.
For 20 years, eMM has pioneered proprietary broadcast monitoring technology. Because we own our entire tech stack, our solution is uniquely scalable, flexible, and entirely free from third-party dependencies. We empower you to combine real-time clips, transcripts metadata, and analytics into a unified workflow that surfaces insights at the speed of news.
Here is why eMM is worth considering:
These outputs give you multiple ways to work with the data, depending on whether you need quick insights, detailed analysis, or direct integration into other tools.
Our packages are tailored based on:
Quotes are provided individually.
If you are evaluating broadcast data for your organization, we invite you to a personal consultation. We will walk you through sample data, coverage, analytics and integration options specific to your industry. Contact us to get started:
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