When looking for the perfect monitoring solution, making sure that the service provides access to the channels we need to monitor is essential. Only then, and when search queries have been created in a targeted manner, a company can be sure that all relevant media content...
In today’s digital age, where information flows freely and swiftly across various platforms, managing one’s reputation has become more challenging than ever before. With the spread of social media, online news outlets, and broadcast channels, individuals and organizations are...
Increased sales and excellent annual results are the crowning glory of any company. However, they are not only based on good planning, hard work and profitable strategies, but also on a foundation that underpins every successful company and forms its centrepiece: its values...
Technology-related aspects of companies are among the top strategic business priorities of CEOs and CFOs worldwide. According to a Deloitte study, businesses’ tech budgets have increased from 3.64% in 2018 to 5.49% in 2022, and it forecasts another increase to 5.85% in...
As a media consumer, one could quickly get the impression that in today’s fast-paced world, everything revolves around digital and social media and that broadcasting is losing importance - but the reality couldn’t be more...
Media monitoring goes way beyond writing search queries and visualizing incoming media content. Analyzing and communicating the results are also an essential step turning findings into very valuable insights for...
With more than 700 million inhabitants spread across 47 states and its many merging cultures, Europe is the epitome of diversity and so is its media landscape, characterized by innovation and a strong tradition of public broadcasting. Unlike some other regions where media...
Due to factors such as the digital revolution, cross-border political influences or financial liberalization, the pace of globalization has steadily increased in recent years. These developments have promoted the expansion of trade borders, investment opportunities, access to...
